Triathlete

Born as the "Stroopwafel" in the Dutch city of Gouda, this confection is old school sports nutrition used by top pro cyclists in the classics for decades. See why this old world confection makes new age sports nutrition sense.

Litespeed's performance-value L3 with Shimano Ultegra packs strong frame technology and a good component mix into a road worthy carbon fiber package. We go front to back on the new version here.

Swim specialty brand Blueseventy is an innovator in aquatic speed garments. Their top end Helix and value oriented Fusion wetsuits epitomize their functional approach to swim speed technology. Dive in with these two suits here.

In the crowded sports nutrition category First Endurance differentiates themselves with unique products, packaging and delivery and industry best quality control. If you aren't using First Endurance you could be going faster. See the unique…

Zoot combines two specialty footwear categories, the triathlon run shoe and the off road run shoe, into one new model for 2012. Take the new Zoot TT Trail shoe for a run here.